Answered by Jill Stanton, Entrepreneur & blogger
You have to work on two things: retention and your integration.
Focusing on integrating new members into a community is HUGE when it comes to membership communities. Why?
Because the last thing you want is for someone to join and feel like an "outsider" or feel to overwhelmed or shy to get involved into the community.
The way we overcame this was we hired a community manager who hosted "Welcome Calls" for all new members so that they could introduce them to other members, walk them through the community and how to use it and explain our live call structure so they knew how to get the most out of the membership they paid for.
The next is your Retention -- so this is how many people continue to stick around month after month.
The way we improved ours (at its peak our retention was 93%!!) was through a few things:
All of these strategies worked amazingly well for us!
Other answers by Jill Stanton:
Other answers in the category Communities:
Some random answers on our wiki :