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How many clients do you prefer to have at the same time as a freelancer?

Answered by Leo Kipfelsberger, Facebook marketing consultant

Over time, I have adapted a preference for fewer clients and focusing on providing more value to those few - thus increasing my fees.

It's near impossible to focus on 10 different clients at once along with their correlating strategies.

Right now, I take on 5 clients max. I focus on specific niches that I know I can produce results for such as consultants, coaches, and info product owners.

As many people in the Digital Nomad community, I live by the Pareto principle - 80/20 rule which states that roughly 80% of the effects come from 20% of the causes.

Therefore, I prefer to take on less clients but really focus on getting results for those clients which increases my income at the same time. This is also known as performance marketing.

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