Answered by Leo Kipfelsberger, Facebook marketing consultant
As someone who has started his journey as a digital marketer only recently, I have found these 3 strategies to work best for me in order to attract clients:
When I first started out getting into Facebook ads, I messaged my entire Facebook friends list - 600+ people - to let them know I was offering Facebook marketing services and that I would work for free for the first 5 people who took up my offer.
I then used these connections, as referrals and testimonials to promote my services to even more clients.
Also make sure, that every time you deliver great results, to ask your client to keep you in mind in case any of his colleagues could need help with your service offerings - this way you will make sure that more referrals will be coming your way.
I am not going to lie - competition is tough on these platforms but there are a few strategies I think will work to get your gigs more exposure.
Let's say you are an FB marketer who offers ad management services to clients - why not advertise your services on Facebook to potential prospects who might be interested
Choose your ideal customer according to their gender, age, location and interested and run an ad to them showing them exactly how you plan on getting them the desired results that they are after.
Check out an example of this strategy here.The guy is a fellow marketer and does a great job explaining how he used Facebook ads to attract clients for his social media marketing business.
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